21 Dec Book Taylormade M1 & M2 Fittings
2016 has been a monumental year for Taylormade and the success of their current M1 and M2 metalwoods have cemented the company’s place at the top of the golf equipment podium. When watching coverage of the major tours it is impossible to ignore the distinctive presence of the black and white driver on TV and since Nike exited the equipment market towards the end of the season, we have seen many of their players switch straight into Taylormade products. Most notably Tiger and Rory who have been using the M2 driver and a mixture of M1 and M2 fairway woods. It is seen as a mark of quality and superiority when players who are not contracted to use a certain brand choose their products personally and Woods, Mcilroy, Olesen, Koepke and Casey have all chosen Taylormade towards the end of the season.
Taylormade’s tour athletes have also enjoyed plenty of success using the products. Dustin Johnson captured his first major with the M1 driver at the US Open and went on to win PGA Tour player of the year as well as Jason Day who claimed his maiden major last year at the US PGA.
Initial product testing and player feedback for the new range is very exciting as the drivers both appear to be significantly more forgiving and longer than their predecessors. This year more players have chosen the M2 driver for its forgiveness but next season I think that it will be a pretty even 50/50 split.
So what’s changed?
Both the new M1 and M2 drivers have utilised more carbon fibre in the club head construction which allows reduces the heavier titanium components. This makes the clubs exo-skeleton lighter and allows Taylormade’s club technicians to re-position the weight saved in areas of the club that will benefit performance such as around the exterior of the club head to improve forgiveness and alter CG positions in order to vary spin rates and launch conditions. The new M1 features a newly designed sliding weight track which allows the CG to be re-positioned in such a way that it has more influence on the ball flight than ever before it has also been made more aerodynamic in order to increase club head speed. 43% more carbon fibre in the clubs construction allows discretionary weight to be positioned around the club to lower the CG.
The M2 benefits from the same lightweight head technology but also features a new geocoustic design which removes mass from the toe area and increases the size of the face to make the club significantly more forgiving. The new D-Type model will also have a draw biased head to straighten up even the most crooked tee shots.
The shaft options in both models are extensive and will offer players more customisation than ever before with many shafts available with no upcharge. This is a welcome addition as these drivers already come with a hefty price tag. Fujikura, Mitsubishi Rayon and Project X are all available as standard.
I am extremely excited about the 2017 range with the fairway woods, hybrids and irons all coming out on the same launch date, the 27th of January promises to be a great day for all Taylormade fans.